Customer support isn’t something you only need during working hours or on weekdays. Nowadays, you never know when your audience needs your support or assistance. No one likes to write emails explaining the problems and waiting for your response.
As most businesses are now active on social media platforms, the demand for a 24/7 insurance customer portal is increasing. Not having a 24/7 customer portal is like your website encountering server issues in peak hours. Now, you might have understood the need for a customer portal for your business.
Now, let’s know how the customer portal can make your customers’ lives easier.
Building A Strong Community
One of the significant advantages of having a 24/7 customer portal is helping your customers find what they want even at 2 AM. Having a customer portal means consumers can find FAQs, troubleshooting articles, latest arrivals, upcoming products, featured products, etc.
It would be better to select a premium customer portal to design and manage multiple categories. In simpler words, your consumers don’t have to wait for your response.
Above all, you’ll also don’t have to reply to innumerable inquiries early in the morning. As a result, you’ll focus on your business strategies instead of replying to those same issues.
Promotion Of Your Brand
Your insurance customer portal is one of the crucial components of your business. A premium customer portal will also advertise your brand even to random customers through pop-up ads. You can add the brand logo to your customer portal and customize the visual elements that look similar to your brand.
When you customize the customer portal, your consumers feel like they are living in your personal space. Customizing the customer portal means representing your brand and its products to the audience smartly.
Getting Personal Information Of Your Clients
Whenever a customer raises a ticket or sends an inquiry, he/she needs to fill in personal information like Name, Mail ID, and personal number. Are you wondering why clients’ personal information is relevant for businesses?
Businesses often struggle to market their newest arrivals and use multiple marketing strategies. Hence, when you have your consumers’ personal details, you can share details of your latest and featured products through emails and text messages.
On the other hand, you can even customize the inquiry tickets for every customer. Customizing the ticket showcases that you are particular about your consumers’ needs. We want to add one small tip and choose a customer portal available in multiple languages for your foreign audience.
As you might have understood how a customer portal could create a positive impact on your consumers. It also encourages your consumers to connect with you instantly and get a quick response.
If you haven’t purchased a customer support program, get in touch with the software providers now!